As of today, Barack Obama has 288,231 followers on Twitter. The New York Times has 127,531. And … Gibson has 120.
Obviously, our figure is nothing to write home about, but we’ve set a goal — to get 2,000 fans by month’s end and we hope you’ll help us meet that goal by following Gibson Lifestyle on Twitter. (Start following us now!)
You may be wondering what Twitter is all about. It’s a fun, low-maintenance cross between a social networking and a blogging site, and it’s been around since 2006 but has really started skyrocketing in popularity this past year.
Essentially, it allows you to update your “followers” about what you’re up to — but you can only use 140 characters tops to relate your updates. In our case, we’ll be posting links to new product announcements, exclusive industry news, contests, interviews and reviews, free music and more.
Reputable marketers have lauded Twitter as a powerful tool to reach new and bigger audiences, and that's our hope. We know we have a good thing going on with Gibson Lifestyle; the challenge is to let more and more people know. Here's hoping Twitter helps us with that, and hey, don't knock it 'til you try it!
Start following Gibson Lifestyle today.